Walmart may be a great company at exactly the wrong price

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Walmart just gave investors a strange combination of numbers.

U.S. comparable sales grew only 2.6% in the latest quarter.

That’s the company’s weakest U.S. comparable-sales growth in more than six years.

Transactions grew just 1.5%.

And investors hated it.

The stock dropped sharply after the report.

But then you look underneath the headline and things get weird.

Walmart’s U.S. e-commerce business grew 24%.

Advertising revenue jumped 38%.

Membership revenue increased 17%.

So this isn’t a broken company.

Some parts of Walmart are growing extremely fast.

The problem is that investors are paying a lot of money for that growth.

And that’s where the Reddit discussion gets interesting.

People keep making the same argument:

“Walmart wins during recessions.”

“People still need groceries.”

“Consumers trade down.”

All true.

But that doesn’t answer the most important question:

What price are you paying for Walmart?

A great business can still be a terrible investment if you pay too much for it.

And Walmart has spent years becoming one of the market’s favorite “safe” stocks.

That safety comes with a premium.

The discussion was already pointing this out.

One commenter compared Walmart’s valuation with Target and noted Walmart trading around 37x earnings versus roughly 17x for Target.

Another argued Walmart wouldn’t become genuinely attractive until it fell toward the $75–85 range.

And someone else brought up an even more interesting historical comparison.

Walmart around 2000.

The company was excellent.

The stock was expensive.

And then the stock spent years going nowhere.

That’s the risk nobody talks about when they say “Walmart is safe.”

The company doesn’t have to collapse.

It doesn’t even have to perform badly.

It can keep opening stores.

Keep taking market share.

Keep growing e-commerce.

Keep increasing advertising revenue.

And you can still lose money if the valuation eventually comes down.

That’s because there are two separate things:

The business.

The price investors are willing to pay for the business.

Right now Walmart is trying to prove it can keep growing fast enough to justify that second number.

And the latest quarter wasn’t great on that front.

U.S. comps: +2.6%

Transactions: +1.5%

That’s not catastrophic.

But it is a long way from the growth investors might expect from a stock carrying a premium valuation.

And Walmart is actually doing something that tells you a lot about the consumer.

It received nearly $2.9 billion in tariff refunds.

Instead of simply keeping all of that money, Walmart said it would use it to support more than 11,000 price rollbacks.

Think about that.

The world’s largest retailer gets a multi-billion-dollar windfall and uses it to make thousands of products cheaper.

That tells you Walmart knows price matters right now.

Meanwhile, Americans are still dealing with expensive food, housing, insurance, gasoline and everything else.

So Walmart has two different stories happening at once.

Its digital and advertising businesses are booming.

But the traditional U.S. consumer isn’t spending aggressively enough to keep comparable-sales growth where investors want it.

That’s why I don’t think the simple “recession = buy Walmart” argument works.

If the economy gets weaker, Walmart probably takes market share.

But if the consumer gets weak enough, sales growth can slow at the same time.

And then the market can decide it doesn’t want to pay 30-plus times earnings for a company growing at a much slower rate.

That’s how you get a stock falling even while the underlying business remains excellent.

We’ve seen this before.

Walmart doesn’t need to become the next Sears.

It just needs to stop being worth the premium investors currently give it.

That’s a much lower bar.

And that’s why the question I’d ask isn’t:

“Is Walmart a good company?”

Obviously.

The better question is:

“How much future growth is already priced into Walmart?”

Because if the answer is “a lot,” then Walmart doesn’t need to disappoint badly.

It only needs to be less amazing than investors expected.

And that’s exactly what makes the latest 2.6% U.S. comparable-sales growth so interesting.

The company may be doing just fine.

The stock might be the part that’s getting ahead of itself.

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