Chinese Gold Demand Up Over 48% Over Last Year, Now Above 2019 Pre-Pandemic Levels?

China’s gold consumption surged 48.44 percent year-on-year to 813.59 tons during the first three quarters as macroeconomic policies supported demand, an industry report showed on Thursday.

Domestic gold consumption during the first nine months was also 5.89 percent higher than the pre-COVID January-September 2019 level, said the China Gold Association.

Consumption of gold jewelry in China rose 54.21 percent from a year earlier to 529.06 tons during the first three quarters, with the level 1.11 percent higher than that in 2019, it said.

Fluctuation of gold prices and the recovery of the Chinese domestic economy have fueled gold investment demand, while sales promotions have also encouraged purchases of the precious metal, it said.

According to the association, sales of gold bars and coins rose 50.25 percent during the same period to 214.13 tons. Gold purchases for industrial and other uses rose 12.66 percent from a year earlier to 70.4 tons.

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An analyst said domestic gold consumption in China was on a recovery course during the first three quarters this year as the pricey commodity finds increasing acceptance as an investment option.

“Gold has a safe haven appeal amid geopolitical tensions due to a low-to-negative interest rate environment and expanding global money supply,” said Zhu Yi, a senior analyst for the metals and mining sector at Bloomberg Intelligence.

“While China’s gold demand related to jewelry during the January-September period increased 54.21 percent year-on-year, we expect demand will continue to grow in the fourth quarter,” Zhu said.

Global demand for gold fell in the third quarter to its lowest level since the last quarter of 2020 as financial investors sold the metal, said the World Gold Council. However, demand from jewelers, central banks and smaller, retail investors buying gold bars and coins was solid.

Article Link: January-September gold demand outperforms pre-pandemic period


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