Facebook engagement drops 24%


It was less than a month ago that I wrote about a trend that should be very worrying for Facebook. Namely, that users were spending less time on the platform. According to Nielsen numbers through November of last year, interpreted by Pivotal, the social network lost about 4% in aggregated time spent.
www.fastcompany.com/40541656/chances-are-youre-spending-24-less-time-on-facebook

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