techcrunch.com/2019/05/16/fiverr-files-to-go-public/
www.sec.gov/Archives/edgar/data/1762301/000104746919003139/a2238508zf-1.htm
Other reporting notes:
- Repeat customers make up 57% of rev in 2018 , up 2% from 2017
- 2.1M active buyers in 2018 vs 1.9M in 2017; active buyers defined as anyone who makes 1 purchase in 12 months, irrespective of cancellations
- Take rate, or revenue as a percentage of Gross Merchandise Volume (total value of transactions processed through platform), was 25.7% and 24.5% for the years ended December 31, 2018 and 2017, respectively
- Fiverr estimates total market opportunity within the United States alone to be approximately $100 billion
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