NON-BIASED SPORTS JOURNALISM, YOU’RE DOING IT WRONG

● Shot: How a Weakened ESPN Became Consumed by Politics — Arguments over tweets, tension with owner Disney increased anxiety over the network’s future in era of cord-cutting.

—Shalini Ramachandran, the Wall Street Journal, yesterday.

● Chaser: Keith Olbermann Getting Expanded Role at ESPN.

—The Hollywood Reporter, today.

What could possibly go wrong?

Update: “So welcome back, Olbermann. It’s like you never left MSNBC. They just added some occasional crosstalk about golf.”

The best part of this WSJ article is the chart that shows ESPN’s NBA viewership has stayed the same despite now paying three times the price. That’s almost Starbuckian in its business stupidity.

h/t ED