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bodyarmor

Coca-Cola buys full control of Bodyarmor for $5.6 billion in its largest-ever brand acquisition

November 1, 2021 8:05 pm

Coca-Cola announced Monday it has bought full control of sports drink maker Bodyarmor for $5.6 billion, making it the company’s largest brand acquisition to date. -Owning Bodyarmor helps Coke gain market share in the sports drink category, although PepsiCo’s Gatorade …

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