via businessinsider:
Some Whole Foods shoppers say they aren’t saving any money with Amazon’s Prime member discounts.
“There is no benefit whatsoever,” said Claudia Cukrov, an Amazon Prime member who shops at a Whole Foods in Brooklyn, New York, on a near daily basis.
Spencer Somers said he has stopped scanning his Amazon Prime member code at Whole Foods. “I was scanning it every time, but it wasn’t worth the under $1 savings,” he told Business Insider.
Amazon said response to the Prime member discounts has been positive, and that members have saved $100 million at Whole Foods since last summer.
Amazon announced this week that it would slash prices by 20% on hundreds of items and double the number of Prime-member deals available to Whole Foods shoppers.