“Upwards of 25 percent of the national elections in the world are being decided without people’s knowledge by Google’s search algorithm,” senior research psychologist Dr. Robert Epstein of the American Institute for Behavioral Research and Technology told RT, calling the search engine the “deciding factor” in close races.
Epstein, who received his PhD in psychology from Harvard University and is the former editor-in-chief of Psychology Today, said that his methodology was thorough and meticulous.
“We did this very, very carefully. We had field agents focusing on three congressional races in California which were very hotly contested races in Republican districts,” Epstein told RT.
“And we gave to these field agents about 500 election-related search terms. Each one had different search terms for different districts, where there are different issues, of course.
“And the point is, we simply looked at what kind of search results they received when they were conducting election-related searches.”
Epstein’s study of three 2018 California House races found Google played the deciding role in flipping those Republican-held seats to the Democrats, influencing millions of undecided voters by controlling what they saw when they searched 500 election-related terms. Google’s results showed a “significant liberal bias,” unlike Bing’s or Yahoo’s – and with 90 percent of the search engine’s market share in the US, that bias is enormously influential.
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