THE ‘ZOMBIE EATERS’… 88% Adults Stare At Screens While Dining

via studyfinds:

NEW YORK — So many of us spend a great deal of time each day staring at screens; from computer desktops at work to smartphones or television during our free time, the average American is spending more time staring at a screen than ever before. Now, a new survey of 2,000 adults has found that a whopping 88% are so-called “zombie eaters” who stare at some type of screen while eating.

The survey, commissioned by Pretzel Crisps, aimed to shed some light on American eating habits. The results indicate that Americans are so glued to their screens, they rarely stop staring even to eat. In fact, the average U.S. eater will stare at their phone twice over the course of any given meal, and will only have five screen-free meals per week.

It’s clear from the survey’s findings that “zombie eating” is an almost universal practice in today’s culture; 91% of respondents reported watching television while eating a meal or snack, and 49% say they watch TV while eating on a regular basis.

Evidently, many people are very picky about what they watch while eating as well, with 83% of respondents reporting that they’ve had food go cold while they deliberate on what to watch. Sometimes whatever is on the screen takes precedence over the food that is right in front of us; 86% of respondents say they’ve even forgotten to eat their meal because they were preoccupied by a screen.

So, what is keeping Americans so busy that they can’t unglue themselves from a screen to eat? According to the survey, the number one reason (50%) Americans stay on their smartphones while eating is to read or send emails. Additionally, 48% stay on their phones to check out social media, 37% watch YouTube videos, and 36% say they focus on work-related activities.

“Zombie eating is something most of us can relate to – we’re busy, we’re productive, and we’re constantly on the move,” says Syreeta Norwood, a Senior Brand Manager at Pretzel Crisps, in a statement.

Interestingly, this “zombie eating” phenomenon also seems to be impacting whereAmericans are eating. The office lunch break has always been considered a welcome relief from the monotony of office life, but 67% of respondents say they now take their lunch breaks in the office so they can stay connected. A total of 22% even say they eat lunch right in front of their computers, and the average respondent reports eating three meals per week sitting at their desk.




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