Meet Alissa Heinerscheid, Bud Light’s VP of Marketing

Meet Alissa Heinerscheid, Bud Light’s VP of Marketing. She explains her strategy of using “inclusive” marketing to promote the brand to young people.

Meet Alissa Heinerscheid, Bud Light’s VP of Marketing. She explains her strategy of using “inclusive” marketing to promote the brand to young people.

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— Ian Miles Cheong (@ianmiles) April 9, 2023